Welcome to The Whetstone Edge's Brain Trust for Action

This is a new online program where we will share our perspective on the changing context of business and emerging business opportunities. The focus of this program is building win-win-win business relationship where customers, employees and companies all get what they want out of the relationship - everyone wins.

By signing up below you will receive a FREE six month membership in the program, which will give you free access to content and substantial discounts of information products. This site is currently under construction, by registering here, you will receive an email telling when it is live.

 
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The Whetstone Edge, LLC is committed to protecting your privacy. We will maintain your data in a secure location and will not share it with third parties.

The Whetstone Edge, LLC, is a customer experience consulting and training firm that applies scholarly research on human behavior to buyer-seller dynamics including customer loyalty, trust, retention, customer service, CRM—customer relationship management, and marketing strategy. Customer care, acquisition, and client relationships are profoundly affected by the underlying psychological principles of CEM—customer experience management—that lead to customer satisfaction, trust, loyalty, and long term, lifetime value for businesses.